SHANMUGAPRIYAN ELANGOVAN
Lead UI/UX & Visual Designer | Mobile & Web Platforms | Branding & Design Systems
With 14+ years of experience
Lead UI/UX & Visual Designer | Mobile & Web Platforms | Branding & Design Systems
With 14+ years of experience
Experienced Senior Graphic Designer with over 13 years of expertise in overseeing the entire design process, spanning from conceptualization to final delivery. Adept at facilitating interdepartmental collaboration and effective design- focused communication.
Currently working as a Lead UI/UX Designer, leading UI/UX strategy, design execution, and cross-functional collaboration for enterprise-level applications. I have strong experience working closely with product managers, developers, QA teams, and business stakeholders to ensure design solutions align with both user needs and business goals.
My expertise includes UI/UX design, visual design, branding, responsive web design, design systems, wireframing, prototyping, and usability principles. I am hands-on with Figma, Adobe Photoshop, Illustrator, CorelDraw, HTML, CSS, Bootstrap, and WordPress, with a foundational understanding of Blender, Google Analytics,Godaddy, SiteGround, ODOO, Icliniq (SRH VC), BitVoic & Expotel (IVR), Zoho salesIQ.
Over the years, I have successfully managed multiple projects under tight timelines, led design teams, and contributed to improving product usability, engagement, and brand visibility. I am passionate about user-centric design, clean aesthetics, and continuous improvement, and I enjoy mentoring teams and collaborating in fast-paced environments.
I am open to opportunities where I can contribute as a Lead UI/UX Designer / Visual Design Lead and help build impactful digital products.
SHMIS - Rural Financial Management System
OneMIS - Management Information System for Microfinance sector
OneFarm - Farm Agri advisory services website
MERComs - Monitoring Entitlement of Rural Communities
One Remittance - Simple Financial application
Nutrition Resource Platform - Government of India.
Centre of Microfinance - Government of Rajasthan.
Opinion Poll - Portal website for polling and opinion sharing
PWDS web page.
Agriculture web page, logo, flow diagrams and Mobile / Tablet graphic and UI.
PACS - Mobile UI and flow diagram.
Microfinance - Mobile and Tablet graphic and UI.
Ekgaon Shop - Mobile and Tablet graphic and UI
Character Design in adobe Photoshop, Illustrator and CorelDRAW.
Design Shirt Box/Pad/Tags/Sticker designs with different sizes and concepts for printing.
Design Social media advertising for branding.
Festival time book page design.
Calendar design for Year of 2020.
Product Video advertisement and Infographic.
Photoshoot of PRODUCTS for online e-compage and Social media ads.
Prodeuct Retching/Editing for online e-compage.
Design mockups for demo product packaging.
Alaya Cotton product Photo Shoot.
BlueBinaries Engineering and Solutions Pvt Ltd , Chennai
Lead Engineer - Software Development
Aug 2022 – Present
Led a dynamic UI/UX development and testing team, orchestrating the end-to-end processes.
Collaborated seamlessly with the Diagnostic Development team and effectively integrated Dageesign UI Diagnostic Tools.
Demonstrated exceptional multitasking abilities by successfully managing concurrent projects and tasks within demanding timelines.
Oversaw the complete lifecycle of design, development, and implementation of graphic layouts and production communication materials.
Reported directly to the Deputy General Manager (Digital Engineering & Enterprise IT) at BlueBinaries.
Sri Ramakrishna Hospital , Coimbatore
Web Analyst
Jun 2022 – Aug 2022
Led Web Team, managing SRH Institutions' websites, web hosting, and digital marketing.
Coordinated with Digital Marketing team for promotions and advertising.
Coordinated with Development team for web & app development.
Reported to IT Manager (HOD) of SRH.
Freelancer , Tirupur
UI/UX Designer
Jun 2021 – Jun 2022
Created UI/UX designs for websites and mobile platforms.
Developed HTML, CSS, and Bootstrap website designs.
Managed digital marketing and promotions.
Reported to project head
Tribhuvan Apparels Private Limited, Avinashi
Ecommerce & Digital Marketing Manager,
Sep 2020 – May 2021
Lead the E-commerce and Digital Marketing functions, serving as E-commerce Manager for the Amazon platform
Manage product listing and catalog creation for online sales, including daily order processing
Monitor platform performance and implement strategies to improve sales growth.
Create and manage the Amazon Store for the brand So Sweety Comfort & Dreams.
Develop A+ Content to enhance product listings and improve customer engagement.
Handle and support customer queries across online platforms.
Create measurement charts and image morphing for online product viewing.
Design social media advertisements for wholesale and retail promotions.
Provide E-commerce management support for additional platforms such as Flipkart and Ajio.
Maintain platform-wise online inventory in the ERP system.
Prepare barcodes for online product stock in the ERP system and coordinate with the packing department.
Support company website design and management www.taplonline.com
Alaya Cotton (Corporate Office), Tiruppur
Asst. Manager (Designing),
Jun 2019 - Sep 2020.
Lead in the design, development and implementation of the graphic, layout, and production communication materials.
Developed numerous marketing programs( box pring, sample mockup, flex design, advertisements, catalog, social media advertisements character design and video editing)and guaranteed that they exceeded the expectations of clients.
Managed up to 5 projects or tasks at a given time while under pressure to meet weekly deadlines.
Working with new venture concepts and reporting directly to MD,ED and MM and top level managements.
EKGAON TECHNOLOGIES, Madurai, Delhi
Sr. Software Developer (Web/UI Designer) / AVP (Media & Communication),
Dec 2008 - Jun 2019
Lead in the design, development and implementation of the graphic, layout, and production communication materials.
Developed numerous marketing programs (logos, brochures, newsletters, infographics, presentations, advertisements, mobile ui, catalog, social media advertisements character design and video editing) and guaranteed that they exceeded the expectations of clients.
Managed up to 5 projects or tasks at a given time while under pressure to meet weekly deadlines.
Working with new venture concepts and reporting directly to CEO and top level managements.
Managed design, development, and implementation of communication materials.
B.Sc (Information Technology) Completed in Subbalakshmi Lakshmipathy College Of Science, Madurai - Madurai Kamaraj University at 2008
SSLC Completed in PNU APT Dorairaj Higher Secondary School, Madurai - State Board 2003.
HSC Completed in MAVMM Higher Secondary School Madurai, State Board 2005.
Web Graphics Arena Animation Education Centre, Madurai, Tamil Nadu.Issued by APTECH, Mumbai.
3D Max+Character Studio Arena Animation Education Centre, Madurai, Tamil Nadu.Issued by APTECH, Mumbai.
Hearing Music, Drawing, Watch Animation Movies & Photography